Source: Dumb Little Man
Starting a startup is certainly an exciting entrepreneurial endeavor. You are ready to bring your vision to life via an innovative solution you can monetize. However, the startup journey does have a few associated costs. A savvy startup founder knows the importance of cutting costs where possible, regardless of the startup budget.
Did you know that the second most common reason behind startup failure is running out of money? According to CB Insights, 29% of startups crumble due to lack of funds, just behind number one on the charts — no market.
The good news is that there are plenty of ways to save money for funding your startup. One of the easiest is to employ a few DIY website tricks.
Hiring an SEO, UX designer, and web developer are crazy expensive! Not to mention the money you need to spend on social or search engine ads.
Let’s cut the small talk and get right into it. Here are the top three DIY website tips for small businesses that you can easily implement to save some serious cash for your startup.
Capitalize On Keyword SEO
Optimizing your website for Google and other search engines can save you a lot of money, both in the short-term and long-term. SEOs are inherently expensive to keep on the payroll.
Not only will you be paying them to optimize your website, but you will also need to keep them around for a bit to monitor and tweak your site as needed. This can cost you in excess of $2,000 per month.
Instead, do a bit of DIY keyword optimization to improve your website. This is actually easier than you may think.
First, do some keyword research using Google Keyword Planner. You want…
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