Author: Miss Cellania / Source: Neatorama
When Joe Gold was young, weightlifting wasn’t much of a thing, so he and his friends made their own weights and lifted in Joe’s family garage. Later, he hung out at Muscle Beach, where fitness fans worked out. In 1965, he opened Gold’s Gym in Venice Beach. It became the ultimate training ground for serious bodybuilders.
Today, we take for granted that high school, collegiate and professional athletes—not to mention Hollywood stars and weekend warriors—lift weights. And yet, when Gold’s first opened that practice was frowned upon, or even considered taboo, by most…
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