Author: Lucy Purdy / Source: Positive News
From a storyline on a radio soap to a youth-focused project featuring animated emojis, three inspiring sexual health campaigns
1. Getting emojinal
Featuring real people talking about having an STI, the ‘Protect against STIs, wear a condom’ digital media campaign is targeted squarely at the 15 to 24 audience.
People in the film have had their faces replaced with animated emojis, a move which Public Health England said spoke to the ‘visual language’ of this age group. It was released via Instagram Stories and Snapchat.
2. ‘Stealth’ advice for the…
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