Author: Lucy Purdy / Source: Positive News
A plastic-free ‘trust mark’ has been launched to help shoppers steer clear of products that are packaged in plastic
UK supermarket chain Iceland is among the first to take up the mark, which sits on the front of plastic-free food and drink items. Iceland has carried the symbol on some of its own-label products since May.
The design was developed by campaign group A Plastic Planet, which helped launch the world’s first dedicated plastic-free supermarket aisle in Amsterdam. “Now we all know the damage our addiction to plastic has caused, we want to do…
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