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Amazon and Google Are Taking Over the Smarthome Industry

Author: Craig Lloyd / Source: howtogeek.com

While the smarthome industry is filled with startups and smaller companies, it’s a market that’s increasingly being controlled by the big guys, namely Amazon and Google.

RELATED: How to Put Together Your First Smarthome (Without Getting Overwhelmed)

Of course, there are still plenty of fish in the smarthome sea, and it’s pretty easy to support the smaller companies, especially when it comes to niche devices like sensors or PoE cameras.

However, when it comes to smarthome products like thermostats, Wi-Fi cams, and voice assistants (i.e. devices aimed at the mainstream market), Amazon and Google have a lot of it locked down.

What Amazon and Google Own

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Both Amazon and Google have a larger piece of the smarthome pie than you might think.

First off, Amazon owns Ring, the video doorbell company that first gained traction on Shark Tank and now has a line of security-focused Wi-Fi cameras and even a security system. Amazon also owns Blink, which makes battery-powered Wi-Fi cams.

Aside from recent acquisitions, Amazon has also invested in a handful of other smarthome companies, including Ecobee, Luma, Rachio, and Scout Alarm. And of course, Amazon has its own smaller line of smarthome products, like the Cloud Cam, Fire TV Cube, and a bunch of different Echo models that can be used to voice-control all your other smarthome devices.

RELATED: Which Amazon Echo Should I Buy? Echo vs. Dot vs. Show vs. Plus and More

As for Google, they own Nest, which makes the ever-popular Nest Thermostat. However, unlike Ecobee (a direct Nest Thermostat competitor), Nest has become more than just a smart thermostat company….

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