Author: Paula Mejia / Source: Atlas Obscura
One of New Zealand’s best-known local cheesemakers, Mainland Cheese, is enticing dairy enthusiasts with free cheese these days. The catch? A test of one’s patience: You’ll need to successfully complete a 2,000-piece puzzle.
Earlier this week, the creative agency Colenso BBDO unveiled a head-scratcher of a promotional campaign for the cheesemaker entitled “the Mainland 2,000 Piece Voucher.” It invited cheese-lovers to get their hands on free cheese, as soon as they complete a…
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