На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

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How a Heart-Shaped Candy Box Came to Stand for Love

Author: Miss Cellania / Source: Neatorama

Flowers, cards, jewelry, and dinner out are standard romantic gifts, but nothing says Valentine’s Day like assorted chocolates in a heart-shaped box. But why? Chocolates are appreciated by the receiver, but other treats would be, too. And how did a heart-shaped box become standard?

Why do we even associate love with a shape that doesn’t much resemble the heart, anyway?

This has not always been the case. Eric Jager, the author of The Book of the Heart and a medieval literature professor at UCLA, traces the link back to the 13th and 14th centuries. “[People at that time] thought of our hearts” — the physical…

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