
Dear Mark,
This week, you announced you have 2 billion monthly users. What an incredible feat. I was also excited that you publicly announced the new Facebook mission to “give people the power to build community and bring the world closer together.”
As a community organizer and entrepreneur, I am thrilled you are making community and human connection a priority.
Communities not only have the power to change lives and politics, they enable us to build a new more collaborative economy. And most importantly, they are what keep us emotionally healthy and our society moving forward.
Behind any thriving group, there’s a critical leader — a community organizer. In order to succeed, community organizers need to be efficient and empowered to organize and take their members to the next level of participation. SaaS technologies can enable them to do just that. And as you said in your note, “Bringing us all together as a global community is a project bigger than any one organization or company.”
So in the spirit of collaboration, I write this letter to you today with one request:
Open the full graph API for Facebook groups, so we can all join forces in this mission to empower leaders to create movements and connect the world.
As Silicon Valley entrepreneurs, we have a responsibility to work together to meet the technological needs of community builders.
Today, community leaders — ranging from businesses to nonprofits to political movements — face difficulties because they have to use multiple mobilization tools. They want the benefit of member discovery and engagement on Facebook, while using advanced management tools to overcome other operational, database management, and analytical challenges.
Currently, the Graph API for Facebook Groups is very limited and creates a situation in which their tools are siloed and their workflow is full of friction.Prior to founding Mobilize, I spent years studying and organizing political and social movements. I found there are specific steps community leaders…
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