Daily News Roundup: Kohl’s Wants Your Amazon Returns

Author: Cameron Summerson / Source: How-To Geek

If you love buying from Amazon but hate dealing with returns, life is going to get a lot easier starting in July: Amazon and Kohl’s announced an extended partnership that will allow all Kohl’s stores to accept Amazon returns.

This isn’t exactly a new program for the pair—there were initially 100 Kohl’s stores across the country that were able to accept Amazon returns.

But in July, that is being expanded to all 1,150 Kohl’s location in the US.

This is a pretty brilliant move for both companies. I have friends who don’t like shopping online because if they order the wrong thing, they hate dealing with shipping returns. This solves that issue. But at the same time, it’s a huge win for Kohl’s, because it simply gets more people through the door. As pointed out by TechCrunch, Kohl’s has seen increased traffic—and more importantly, revenue—in the 100 stores that initially accepted Amazon returns. Come in to return something, end up leaving with some new kicks. Sneaky, sneaky.

Of course, this extended partnership also comes on the heels of another recent collaboration between the two companies that saw Kohl’s include Amazon-branded products (like Echo speakers) in 200 of its stores. Some Kohl’s stores also feature an “Amazon Smart Home Experience” to show users what Echo devices are capable of. That’s another good idea.

With online sales continually chipping away at the number of people willing to get in their car and walk into a store, supporting partnering with Amazon is an incredibly smart move for Kohl’s. It’s a win-win-win for Amazon, Kohl’s, and customers. Really, your wallet may be the only loser in this partnership.

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