Author: Lailah Olson / Source: did you know?
While the world has seemingly made great strides towards a more inclusive and diverse society, it’s always important to remember that there’s still a long way to go. For every progressive moment, there always seems to be some sort of contrarian backlash — particularly when the subject matter manages to offend men’s fragile masculinity.
Dutch menswear company SuitSupply is no stranger to controversial advertising campaigns. In the past, several of their ads have been pinpointed as sexist and misogynist. However, the company seems to be turning over a new leaf with their latest ad campaign.
The campaign in question features same-sex couples in suits, in various forms of embrace, which is an admirably progressive move for a standard suit company.
Founder and CEO Fokke De Jong believes that this campaign perfectly encapsulates the company’s beliefs. “The attraction between people is an important part of fashion advertising,” he said in a statement. “A campaign featuring the attraction between men was long overdue and particularly relevant for our brand.”
(The company also made it clear that it would…
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